LOW XIN ER (0374596)

Task 1 /  mkt62404 / brand cooperate identity - Low Xin Er / 0374596 / Bachelor of Design in Creative Media Brand Corporate Identity  / Task 1:  Logo Design Development Lecture: Mr Goh MODULE INFORMATION OVERVIEW This blog documents my entire design process for the  BCI (Brand Concept & Identity)  assignment, spanning from initial market research to the final brand proposal presentation. The core objective of this project was to construct a complete, strategically sound brand strategy from scratch. I created  Cosette , a premium daily wellness supplement brand tailored for exhausted urban professionals. Over the course of 8 weeks, I navigated through competitor analysis, target audience profiling, wordmark and logomark ideation, typographic hierarchy, and visual identity standardization. The final submission achieved a score of  58/60 , receiving positive feedback for its clear strategic foundation, memorable logo system, and thoughtful design dire...

  Task 3/ COM61804 / Digital & Social Media Communication - Low Xin Er / 0374596 / Bachelor of Design in Creative Media Digital & Social Media Communication /  Task 3: Campaign Proposal, Content Calendar & Key Visual Design Lecture: Mr Goh MODULE INFORMATION Canva - Pop Meals Campaign Proposal, Content Calendar & Key Visual Design Pop by Group 3 Social Media Calendar Proposal- Google Sheet Link Group 3 Document (Final Work/Materials) - Drive Link

  Exercise 03 / DST60804 / Advanced Interactive Design - 28.05.2026 -14.06.2026 (week 6 - week 8)  Low Xin Er / 0374596 / Bachelor of Design in Creative Media Advanced Interactive Design / Exercise 03 -  Netlify Module Information Submission Adobe Animate file： drive link Netlify： link

Thematic Website Design Proposal / DST60804 / Advanced Interactive Design - 23.04.2026 -14.06.2026 (week 1 - week 7)  Low Xin Er / 0374596 / Bachelor of Design in Creative Media Advanced Interactive Design /  Thematic Website Design Proposal Lecture: Mr SHAMSUL MODULE INFORMATION REQUIREMENT Description Thematic Interactive Website Proposal for Brand Engagement. A thematic interactive website is a website that focuses on a specific theme or concept with the aim of incorporating interactive elements to interact with users. Most such websites utilize multimedia such as videos, animations, interactive graphics displayed on the page, or other clickable elements which have interactive components that provoke the user. This dynamic experience is meant to keep the user interested in addition to the thematic concept. Themes in such websites vary from educational, cultural, promotional campaigns to product launch. For example, a thematic interactive site could be a museum. Users can ...

Minor project/  PRJ62204  - 21.4.2026 -24.5.2026 (week 1 - week 5)  Low Xin Er / 0374596 / Bachelor of Design in Creative Media Minor Project Lecture: Dr Wong Chui Yin MODULE INFORMATION PROGRESS Week 1 (April 21, 2026) The professor clearly provided and explained the assignment objectives and requirements for this subject; all the materials were in the teams' folder and Google Drive file. This assignment required us to solve real-world problems and needs, communicate with real customers and groups, and ultimately provide an actionable solution. During the group formation process, our group eventually had 5 people. Since we knew each other and had a certain level of understanding, we started discussing even before deciding on a team leader. I created a Figma whiteboard to record our ideas at each step and to track each person's activity level. Figma link Week 1 (April 25, 2026) We had discussions on weekend evenings, working backward from our initial ideas and feasible so...

  Task 1/ COM61804 / Digital & Social Media Communication - Low Xin Er / 0374596 / Bachelor of Design in Creative Media Digital & Social Media Communication / Task1 - Case Study Lecture: Mr Goh MODULE INFORMATION PROGRESS Week 1 (April 22, 2026) The professor clearly provided and explained the assignment objectives and requirements for this subject; all the materials were in the teams folder. The first week involved group work, with four people per group. My group was to investigate the brand Pop Meals, which I wasn't very familiar with. Since no one else seemed interested in being the team leader, I volunteered. After seeking suggestions from the professor on how to divide the tasks, we decided to start with the first three tasks since items 4, 5, and 6 of Task 1 required information from the first three: Brand Story (xiner) Product/Service List (huijin & khai jiat) Target Market (amber) Fortunately, these group members, whom I didn't know at all, were very proact...

  Task 1/ DST60804 / Design Research Dissertation - Low Xin Er / 0374596 / Bachelor of Design in Creative Media Design Research Dissertation  Lecture: Dr Noorhayati Saad MODULE INFORMATION